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Search Engine Watch
Keep updated with major stories about search engine marketing and search engines as published by Search Engine Watch and its daily newsletter, SearchDay.
SearchDay: Killer PPC Ads: The Fundamentals
Today's search engine marketing news and opinion: Killer PPC Ads: The Fundamentals; Implications of Google's AdWord Changes; MapQuest Partners with Citysearch; and more.
SearchDay: 6 Tips for Aligning Your National, Local SEM Efforts
Today's search engine marketing news and opinion: 6 Tips for Aligning Your National, Local SEM Efforts; Google to Roll Out AdWords Quality Score Improvements; Yahoo Releases New Version of Site Explorer; and more.
SearchDay: NBC's Olympic Fool's Gold; Google Comes Home Empty-Handed
Today's search engine marketing news and opinion: NBC's Olympic Fool's Gold; Google Comes Home Empty-Handed; SES San Jose 2008: Top stories for Day 3 of SEM Conference & Expo; Google News Enables Cross-Language Search; and more.
SearchDay: What Are You Converting?
Today's search engine marketing news and opinion: What Are You Converting?; SES San Jose 2008: Top Stories from Day 2; Local Online Advertising Does Best on Local Media Sites; and more.
SearchDay: Search Engine Optimization: Back to Basics
Today's search engine marketing news and opinion: Search Engine Optimization: Back to Basics; SEM Success In 10 Minutes A Day; Yahoo Buzz Now Open to All Publishers; and more.
SearchDay: Tightly-Themed Ad Groups: The PPC Pro Advantage
[TEASE] Today's search engine marketing news and opinion: Tightly-Themed Ad Groups: The PPC Pro Advantage; The Evolution of SEO; HelloMetro Wins Trademark for 'Hyperlocal'; and more.
SearchDay: The Evolution of SEO
Today's search engine marketing news and opinion: The Evolution of SEO; Google SERP Bias? Google Knols Best; Google Close to 71% of Searches in July 2008; and more.
SearchDay: Tips for Making the Most of SES San Jose
Today's search engine marketing news and opinion: Tips for Making the Most of SES San Jose; And the Link Love Award Winner is...You; Online Olympic Traffic Soars; Mobile Viewing Habits Form; and more.
SearchDay: Search Ad Tools Help Manage Complexity
Today's search engine marketing news and opinion: Search Ad Tools Help Manage Complexity; Real-Time Analytics with Woopra; Yahoo Adds Speed, Smarts, and Languages to Safari Plug-In, Inquisitor; and more.
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Matt Cutts: Gadgets, Google, and SEO
neat fun stuff
My favorite books of 2008 (so far)
by Matt Cutts
28 Aug 2008 at 1:26am
Okay, so we’re more than halfway through 2008. I’m a voracious reader, and I wanted to share my favorite books that I read in the first half of 2008.
1. American Shaolin. Matthew Polly grew up in Kansas and decided to go study martial arts in China with Shaolin monks. I dare you to read the [...]
Three tips for ?company blogging?
by Matt Cutts
25 Aug 2008 at 4:08pm
This is my personal blog. I don’t run my draft posts by Google’s PR or legal team, other than maybe 2-3 times when I thought a post might have legal implications. But I have learned a few hard-won lessons. So, when someone recently asked me for tips about talking to the public, I couldn’t resist. [...]
Digging out from SIGGRAPH and L.A.
by Matt Cutts
18 Aug 2008 at 5:23pm
I’m up to my ears in email from last week, but I had a great time down in Los Angeles and at SIGGRAPH:
I’ll try to write up a little bit about the trip, but for now I’m gearing up for SES San Jose. Places to find me:
- I’ll be on a keynote panel on Tuesday. [...]
What to do in Los Angeles?
by Matt Cutts
9 Aug 2008 at 6:08am
I’m going to be down in Los Angeles for the SIGGRAPH computer graphics conference next week, but I hope to have a little sightseeing free time. What would you recommend seeing or doing in Los Angeles?
A Quick Tutorial on JavaScript Bookmarklets
by Matt Cutts
5 Aug 2008 at 3:25pm
Bookmarklets are very handy pieces of JavaScript code that you can bookmark. In HTML, if you want a link to open in a new window, you’d write it like this:
<a href=”http://www.mattcutts.com/blog/” target=”_blank”>Matt Cutts</a>
Go on, try it on this link: Matt Cutts
If you wanted to create a bookmarklet to open a new window or tab, you’d [...]
Ben Gomes on Google?s user interface
by Matt Cutts
2 Aug 2008 at 7:48am
This summer several people in Google’s quality group have pulled back the curtain on how people think about search quality at Google. We’ve had Udi Manber give an overview of search quality and the groups that work on it. Then my office-mate Amit Singhal discussed some of our principles of core ranking. Amit followed that [...]
My schedule for late 2008
by Matt Cutts
29 Jul 2008 at 3:47pm
Every few months I like to give people an update on where I expect to be over the next few months. I apologize in advance if I have to decline other speaking invitations, but I’m genuinely trying to travel less and speak less these days to get a better work/life balance. Here are my tentative [...]
Twitter/Summize search flaky?
by Matt Cutts
28 Jul 2008 at 3:22am
I’ve started to post more on my twitter account recently. Less than two weeks ago, Twitter bought Summize. Good for them; I like both companies. But http://search.twitter.com/search?q=wordpress+mattcutts should return this entry in Twitter’s search results. I don’t see it in Twitter’s search results:
What’s the story, Twitter/Summize folks? I can’t escape the feeling that I would [...]
Best WordPress Plugin for Related Posts?
by Matt Cutts
27 Jul 2008 at 8:45am
On my “Matt Cutts” twitter account a few days ago I asked other folks which WordPress “Related Posts” plug-in they would recommend. It seems like “Related Posts” extensions go in and out of vogue every few years, so I wanted to hear what smart folks were using lately. The plugins that got recommended the [...]
I love my pedometer
by Matt Cutts
25 Jul 2008 at 1:04pm
I’ve written about my Omron pedometer once before, but I wanted to mention it again because I like it so much. Recent research suggests that using a pedometer can lead to more walking and better health.
I’ve been carrying a pedometer for a little over a year now, and I’ve done almost four million steps since [...]
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